Kensinger
Jones
Born:
10/18/1919
St. Louis
,
MO
Died: 03/10/2015
Parents: Walter C. and Anna K. Jones
Spouse: Alice M. (Guseman) Jones
Children: Jeffrey, Janice
Address(es):
Permanent :
Last known address:
Hastings , MI
Died: 03/10/2015
Parents: Walter C. and Anna K. Jones
Spouse: Alice M. (Guseman) Jones
Children: Jeffrey, Janice
Address(es):
Permanent :
Last known address:
Hastings , MI
Writings
| Image | Title | Genre | Audience | Publisher | Date |
|---|---|---|---|---|---|
|
Kensington Jones Papers: - The Kensinger Jones Papers, 1934-2001, document Jones's primary career as an executive for several major advertising agencies, including Leo Burnett Company, Campbell-Ewald Company, D.P. Brother and Company, Wilding Advertising, and William R.Biggs/Gilmore Associates; and his second career as a professor of advertising at Michigan State University housed at the John W. Hartman Center for Sales, Advertising & Marketing History at Duke University. |
Non Fiction | Adult | 2001 | ||
|
Write Away - Autobiography unpublished |
Biography | Adult | Durham, NC : Duke University, John W. Hartman Center for Sales, Advertising & Marketing History | 1999 | |
|
Pinnacle - Pinnacle is a fictionalized account of his work on the groundbreaking car commercial for Chevrolet that first put an automobile on top of a remote mountaintop in the middle of the desert. Unpublished on file in Hartman Center |
Fiction | Adult | 1999 | ||
| Love Poems of a Businessman | Poetry | Adult | New York : Vantage Press | 1997 | |
|
|
A Call From the Country | Non Fiction , Michigan | Adult | Fowlerville, MI : Wilderness Adventure Press | 1989 |
| Cable Television-New Ways to New Business | Non Fiction | Adult | Englewood Cliffs, N.J. : Prentice-Hall | 1986 | |
| - Tony the Tiger is one of his credits, as are the Jolly Green Giant and Lil’ Sprout, the Pilsbury Doughboy, and a number of advertising icons. He also wrote the original “See the USA in Your Chevrolet” jingle. | Fiction | Adult | 1950 -1970 | ||
| - Articles in Advertising Age, Journal of Advertising, Detroit Adcrafter, Circumnavigator's Log | Non Fiction , Michigan | Adult | |||
|
Other writings: - Articles in Advertising Age, Journal of Advertising, Detroit Adcrafter, Circumnavigator's Log,Hastings Banner, Barry County Reminder, Echoes Magazine, Michigan History. |
Non Fiction , Michigan | Adult | |||
| - Unpublished novel with advertising theme housed at the John W. Hartman Center for Sales, Advertising & Marketing History at Duke University | Fiction | Adult |
What is the aim or goal of your writing:
"Hopefully to make a living doing something I thoroughly enjoy. The writing itself may entertain (radio shows and book), instruct (cable text), inform (biography), persuade (ad copy). Aim varies, according to project."
May inquiries be sent to you about doing workshops, readings: No
Donated books to the Authors & Illustrators database project: No
Skills:
Author
Awards:
| Name | Date |
|---|---|
| Barry County "Senior Citizen of the Year" | 1999 |
| Freedom's Foundation Award for Excellence in Economic Education | 1984 |
| Silver Salute, Cooperative Extension, Michigan State University | 1981 |
Inclusion in biographical or critical works:
| Name | Date |
|---|---|
| Who's Who in Advertising | |
| Who's Who in America | |
| Who's Who in the Midwest | |
| Who's Who in the World. |
Education:
| Degree | Institution | Location | Date |
|---|---|---|---|
| Washington University | St. Louis , MO | 1939 -1940 | |
| Nadine College of Advertising | St. Louis , MO | 1938 -1939 |
Career:
| Position | Organization | Location | Date |
|---|---|---|---|
| Lecturer in Advertising | Michigan State University | East Lansing , MI | 1982 |
| Regional Creative Director | Leo Burnett Advertising | Sydney, Australia | 1973 -1977 |
|
Senior Vice President, Director
- Also in Detroit Michigan |
Leo Burnett Advertising | Chicago | 1970 -1973 |
| Executive Vice President and Creative Director | Campbell-Ewald Advertising | Detroit , MI | 1957 -1969 |
| Television copywriter | Leo Burnett | Chicago | 1952 -1957 |
|
Writer
- Full-length, hour long radio show once a week (later 30 minutes) for over two years in St. Louis, Missouri. |
Land We Live in Radio Series | St. Louis , MO | 1945 -1952 |
| Pro Bono Assignments | Barry Community Foundation, Thornapple Wind Band, and other county activities |
Other Resources:
MeLCat Links:
http://elibrary.mel.org/search~S15?/ajones%2C+kensinger/ajones+kensinger/1%2C2%2C4%2CB/exact&FF=ajones+kensinger+1919&1%2C3%2C/indexsort=-
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Last Modified On: 6/4/2015 12:00:00 AM